Dec 19, 2016 11:40 AM EST

Google Parent Organization Turns Off It's Autonomous Vehicle Business: The New Waymo Brand!

Google is setting up it's self-driving automobile unit to run separately as its own separate entity called Waymo under the Alphabet umbrella. Alphabet umbrella is the organization that will head the autonomous vehicle project whose name was inspired by its main goal which is finding a new way forward in mobility.

Reported by The Verge, Alphabet's choice to name the Project Waymo is a sign that the organization thinks it's self-driving innovation has progressed past research extend status and is prepared for commercialization. Self-driving vehicles is a great field for innovation that is also sought after by other tech giants, all who see the capability of self-driving autos to overturn the car business.

"We're now an independent company within the Alphabet umbrella," Waymo Chief John Krafcik told an audience at a press conference in San Francisco. Krafcik likewise noticed that the Waymo group directed the first fully driverless ride on open streets in Austin a year ago. As a test project, they utilized an autonomous vehicle with no steering wheels and no pedals in everyday traffic on city boulevards.

According to Arstechnica, Waymo joins the list of Alphabet companies which incorporates Google. Mr. Krafcik said the new course of action permits Waymo to take advantage of the framework and assets of Alphabet, with the feel of an independent organization. Advancement in sensor technology combined with achievements in machine learning has increased the capacity of computers to learn by collecting unfathomable measures of information and enhancing them to achieve the most logically decision while on the road.

Fiat Chrysler is creating a new prototype for Google's Autonomous vehicle based on the Pacifica minivan. If the testing is effective, they'll apparently be utilized as a part of the eventual commercial service. The two organizations declared an association to create self-driving minivans in May this year. The two companies are set to reveal more details about their new partnership later this week, but it's thought that if the pilot is a success, it may lead to an official launch soon.

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